Data from Nov 7, 2026. First edition of the series.
How much does a new smartwatch cost?
Median of $440 across 81 models, with a spec score of 0.0.
- 81Smartwatches in the catalog13 brands
- $440Median pricefrom $125 to $1,820
- 0.0Median score0 smartwatches with a score
- 81No scoreincomplete spec sheet
How much does each brand cost?
Brands with 3 smartwatches or more; 7 smartwatches from other brands are left out.
- Fitbit8 smartwatches$306
- Google7 smartwatches$309
- Amazfit6 smartwatches$410
- Apple6 smartwatches$429
- Huawei3 smartwatches$438
- Samsung16 smartwatches$457
- Garmin28 smartwatches$490
See the table by brandHide the table
| Brand | Smartwatches | Median price | Median score |
|---|---|---|---|
| Fitbit | 8 | $306 | no score |
| 7 | $309 | no score | |
| Amazfit | 6 | $410 | no score |
| Apple | 6 | $429 | no score |
| Huawei | 3 | $438 | no score |
| Samsung | 16 | $457 | no score |
| Garmin | 28 | $490 | no score |
How much does each score range cost?
How many smartwatches are in each price range?
- Up to $30019 smartwatches
- $300 to $50032 smartwatches
- Over $50030 smartwatches
How much does each score point cost?
Difference in the median price divided by the difference in the median score, between neighboring ranges.
See the table by rating range
| Score range | Smartwatches | Median price | Median score |
|---|
What changed since the previous check
First edition: the series starts on November 7, 2026. Radar checks prices every day: from the next check on, this section shows what got cheaper, what got more expensive and what came in or left.
What does the data say?
- Garmin has the highest median price among brands with 3 smartwatches or more ($490); Fitbit has the lowest ($306).
- 30 of 81 smartwatches cost Over $500, and the 19 cheapest are Up to $300.
Glossary
- Median
- The middle value of a sorted list. Half of the smartwatches cost less and the other half cost more; a very expensive smartwatch does not raise it.
- Spec sheet score
- A 0 to 10 score that the Radar calculates from gPS and aMOLED. It does not measure what the spec sheet does not show.
How to read these numbers
A new smartwatch costs a median of $440 on November 7, 2026, across 81 models; the median spec score is 0.0.
Next step
See each smartwatch on the chart
Each point is a new smartwatch, by price and spec score.
Frequently asked questions
What is the median price of a new smartwatch today?
In the 07/11/2026 catalog, the median price is $440, across 81 new smartwatches from trusted sellers. Half cost less than that and half cost more.
How much does each score point cost?
Today’s collection doesn’t have enough smartwatches with a score to calculate this.
Why the median and not the average?
Because a few very expensive smartwatches pull the average up and hide the price most people pay. The median shows the smartwatch in the middle.
How often does the overview change?
Every day, with each new collection. Each collection saves a snapshot of the price and score of each smartwatch, and the "What changed" section compares today’s with the previous one and, when available, with the one from about a week earlier.
Read next
Where the numbers come from
Lowest price seen for the product in the stores we read, on the day it was read, before sales tax. Median of each range calculated over the smartwatches in the range; the score only considers the smartwatches that have a score.
The overview describes the Radar catalog, not the whole smartwatches market, and the price is the one collected on the date shown.
Data from Nov 7, 2026.